摘 要: 收益管理是航空公司在航班销售期间合理分配有限的航班座位,以期在竞争环境下获得最大收益的有效经营策略。本文首先介绍了座位分配常用的两种算法;然后给出了算法的实现方法,并特别强调了在不同应用环境下开发算法动态链接库的方法;最后对两种算法的计算结果和计算时间进行了细致的比较分析。结果表明,两种算法在座位分配效果上无明显差异,但第二种算法有明显的计算时间优势,可为航空公司业务实践提供指导。 |
关键词: 收益管理;座位分配;期望边际座位收益;动态链接库 |
中图分类号: TP311.1
文献标识码: A
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Implementation and Analysis of Flight Seat Control Model |
WANG Hongjian
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(Xiamen Airlines, Xiamen 361006)
wanghongjian@xiamenair.com
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Abstract: Revenue management is an effective business strategy for airlines to reasonably allocate limited flight seats during flight sales in order to obtain maximum revenue in a competitive environment. Firstly, two commonly used algorithms for seat allocation are introduced. Then this paper proposes to realize an algorithm implementation method, and particularly emphasize the method of developing algorithm dynamic link library in different application environments. Finally, the calculation results and calculation time of the two algorithms are compared in detail. Results showed that there is no obvious difference between the two algorithms in seat allocation effect, but the second algorithm has obvious advantages in computing time and provides guidance for airline business practices. |
Keywords: revenue management; inventory control; expected marginal seat revenue; dynamic link library |